The Ghost in the Pages: Ray Pendleton on Audiobooks, Publishing Trends and the Art of Ghostwriting
In this episode, we dive deep with Ray Pendleton, senior ghostwriter and Head of Operations at Write It Great, a boutique firm helping CEOs, entrepreneurs, and niche industry leaders bring their ideas to life through powerful storytelling.
Ray unpacks the evolving audiobook landscape, shedding light on game-changing platforms like Spotify and ACX that are revolutionizing how authors monetize and market their work. From navigating the delicate balance between creative expression and categorization to debunking the myth that ghostwriting is "cheating," Ray shares invaluable insights every aspiring author needs to hear. Whether you're debating between hiring a ghostwriter or learning the craft yourself, or wondering how to make your book stand out in a crowded marketplace, this conversation is packed with wisdom, humor, and practical advice.
Tune in to discover why audiobooks are dominating, how ghostwriters can be your secret weapon, and why the future of publishing is brighter than ever. Donā€™t miss this masterclass in modern authorship!
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